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Providing Career Guidance to JHS Students in Doba and Azaase, an underserved community in Ghana.

Updated: Oct 10, 2023


Bright Ayipeh, Head of Marketing and Communications for Luminate Career Services shares career guidance materials to JHS students in Doba and Azaase.
Bright Anim Ayipeh, Head of Marketing and Communications for Luminate Career Services shares career guidance materials to JHS students in Doba and Azaase.

On the 8th of April, 2023, Luminate Career Services joined forces with ReachOut World Missions for an impactful outreach mission in Doba and Azaase, located in the Upper West Region of Ghana. Our mission was clear: to provide vital career guidance to JHS students in an underserved community, with a special focus on the BECE candidates preparing for their crucial transition into Senior High School.

Despite expecting 48 students, we came prepared with 50 informative brochures. These brochures served as invaluable guides, offering straightforward insights into SHS programs, specializations, associated careers, and tips for making informed choices.


JHS Student exploring SHS Courses using career guidance materials created by Luminate Career Services.
JHS Student exploring SHS Courses using career guidance materials created by Luminate Career Services.

Upon our arrival, we learned that some students were unable to attend due to household responsibilities, which, on a Saturday, were quite understandable. Language barriers also emerged as an initial challenge, prompting teachers to step in as translators, ensuring effective communication. Some students seemed reserved, possibly influenced by career choices imposed by their parents. Others were uncertain about their future paths.

At first, a few students appeared disinterested, perceiving our session as an intrusion on their free weekend. It was evident they hadn't fully grasped the potential impact of our session on their future endeavors. However, small incentives (in the form of toffees) played a crucial role in keeping the students engaged. This encouraged them to share their dreams, areas of interest, and their preferences for Senior High Schools. Remarkably, roughly half of the students expressed a desire to attend a SHS close to their community, while a handful yearned to explore schools in different regions.


Cohort Guidance Session for JHS students in Doba and Azaase.
Cohort Guidance Session for JHS students in Doba and Azaase.

The majority expressed a keen interest in General Agriculture and Home Economics, reflecting the pressing need for basic essentials like food and healthcare in their communities. We provided mentorship, outlined the next steps post-Junior High School, and emphasized the importance of pursuing their passions rather than conforming to imposed expectations.

For example, a young male student aspired to be a policeman, inspired by the protective role he'd observed the police play in his community. We recommended General Arts, with a focus on Government and Law. Notre Dame Seminary and Senior High emerged as his preferred choice due to its proximity to his family.


Another bright student dreamed of becoming a pilot, fueled by an insatiable curiosity about the world. We suggested General Arts, focusing on Advanced Math, Physics, and Geography. His heart was set on Mfantsipim School, a renowned institution in the Central Region.


Post-session, students were enlightened about the multitude of opportunities awaiting them. They eagerly invited us to return, acknowledging how our session expanded their horizons.



Bright Anim Ayipeh, Head of Marketing and Communications for Luminate Career Services with JHS students from Doba and Azaase.
Bright Anim Ayipeh, Head of Marketing and Communications for Luminate Career Services with JHS students from Doba and Azaase.

Leaving behind our brochures, we not only provided a practical resource for their impending transition but also left an indelible mark of a transformative experience with Luminate Career Services.






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